Hiring SEO Experts
When hiring a company or expert SEO Consultant, the experience is one of the primary factors that dictate success and results. SEO is ever-changing and SEO’s learn from every search algorithm change, every possible scenario they run into, and from every keyword, they achieve number 1 placement for. When you’re working with an SEO, you need a team, consultant or company that can easily assess, strategize, implement, and report results fast and effectively. Experience, history, and the ability for an SEO to see around potential corners are the biggest factors and indicators of potential success.
Currently, the Infront Webworks team consists of expert SEOs with a collective experience of over 97 years of digital marketing, and SEO experience. They have attended some of the finest schools in the country including MIT, Stanford, Purdue, Cornell, UCCS, Regis and have varying degrees including multiple marketing degrees, digital marketing, an MBA, and more. They have varying areas of specialty including national organic search, local geo search, mobile search placement, Fortune 500 company SEO, Global SEO, Large E-Commerce, Telecommunications, the Automotive Industry, small business and of course top SEO placement for Colorado Springs businesses, to name a few.
As a group the team brings an amazing amount of business knowledge to their client base having owned 11 companies and partnered in an additional 4 including profitable sales of some of those companies equaling over seven figures collectively.
Through the course of their careers, in virtually every type of business imaginable, the team has placed close to a thousand websites on the first page of google including literally tens of thousands of top keyword rankings in Google, Yahoo, Bing, and some of the more obscure older search engines like Lyco’s, Looksmart, Alta Vista, Ask Jeeves, Overture, GO, DuckDuckGO and many more.
Our SEO Process
As with “experience” the company SEO team process, and strategy are equally as important as the SEO specialist’s strategy, and skillset.
Expertise and experience are key to having an SEO consultant or team that can “audit your website and analytics, audit the competitive landscape, assess your quickest paths to a Return on investment (ROI), and implement an ongoing strategy to that end.” In order to really benefit from an expert SEO team, it is imperative that the company has a process that optimizes the team’s expertise and allows the team the latitude to implement an effective SEO strategy.
Your website is opened on a tab of a browser along with competitor search results and pulled up on a monitor in our conference room then collectively the team starts breaking down opportunities based on your site’s current ranking and maturity. Team members start analyzing code on your website for easy SERP (search engine results page) wins and discussing with other team members experience with websites they have placed in the same or similar markets.
It doesn’t take long for someone on the team to volunteer to “take the lead SEO Specialist” role on your account. Although this person becomes your primary point of contact and will handle a bulk of the work and communication for your account, they also are able to assign other experts on the team aspects of your SEO that maybe their specialty. The beauty of this process is that when you hire Infront Webworks for your SEO project, you are not getting an expert SEO Specialist, you are getting a team of SEO Experts.
After breaking the strategy meeting you receive a welcome email within 1 business day and our team starts an exhaustive audit of your current website, its rankings and past analytics and search console statistics. Your online dashboards are created to ensure the work we do is measurable, transparent, and that you have access to statistics that gauge or success 24/7.
A strategy is set and a keyword portfolio is started. From that point on our process is a simple one, we strategize, implement analyze, and report. No magic, no smoke, and mirrors, no magic SEO potion just expert level SEO’s who love the work they do and make it their mission to get you results!
Matthew is the President of Infront Webworks and is a New England native now calling Colorado Springs home. Matt attended The University of NH where he pursued a BS in Natural Resource Economics & Business Administration. Aside from Infront; Matthew has owned and managed two other online agencies based on the seacoast of New Hampshire and been a key player in multiple technology mergers & acquisitions. When he’s not bathing in technology, online marketing & business; he’s probably spending time with his wife and daughter, boating, skiing the trees, hiking or cooking..he is a foodie for sure!
