Trust
Browsers show a padlock for HTTPS and a "Not secure" warning without it. Visitors notice, especially on forms and checkout pages.
SSL certificates · HTTPS migration
Get SSL certified without losing your rankings
HTTPS, Hypertext Transfer Protocol Secure, encrypts the connection between your website and its visitors. Browsers mark sites without it "Not secure," Google has used it as a ranking signal since 2014, and no form or checkout should run without it. Installing the certificate is the easy part. Moving a site to HTTPS without losing search placement is the part we built programs for.
- FreeSSL certificate on our hosting plans
- 3One-time HTTPS migration programs
- 301Redirect for every page, so rankings carry over
- Since 2014HTTPS has been a Google ranking signal
Why HTTPS
Three reasons every site needs it
Rankings
Google announced HTTPS as a ranking signal in 2014 and now expects it. A migration done badly, with missing redirects or mixed content, can cost more rankings than HTTPS gains.
Security and compliance
Encryption protects logins, contact forms and payment details in transit. Payment processors, privacy laws and many partners require it.
SSL programs
Three one-time programs for retaining search placement
Infront put these together so the move to SSL protects your rankings instead of risking them.
SSL migration
Move a site to HTTPS without losing rankings.
Certificate included on our hosting
- SSL certificate installed and forced site-wide
- Google Search Console connected to your Google Analytics
- Search Console configured for the HTTPS property
- 301 redirects for every page (up to 20 pages)
- Internal links, sitemap and canonical tags updated
SSL migration + on-page SEO
The migration plus a round of on-page optimization.
Certificate included on our hosting
- Everything in SSL migration
- 301 redirects for up to 50 pages
- Keyword analysis
- All meta titles and descriptions written
- High-level on-page optimization
SSL + on-page + Google Business Profile
The full package for a local business.
Certificate included on our hosting
- Everything in SSL migration + on-page SEO
- Google Business Profile set up or optimized
- Name, address and phone (NAP) cleanup
- Citation building on the key directories
- Local ranking baseline report
Sites with more than 50 pages, ecommerce stores and multi-site installs are quoted on page count.
What can go wrong
The certificate is easy. The migration is where rankings are lost.
Switching to HTTPS changes every URL on the site. Each one has to be redirected, updated and re-registered with Google, or the search engines see a site full of broken links and duplicates.
- Every URL changes from http:// to https://, so every page needs a 301 redirect
- Internal links, images and scripts must be updated or the page shows mixed-content warnings
- Canonical tags, sitemaps and robots.txt have to point to the new URLs
- Google Search Console needs the HTTPS property added and verified
- Analytics, ads and tracking need the new address
- Rankings dip when any of it is missed
How the migration works
- 01Certificate
Issued and installed, free on our hosting or a RapidSSL, GeoTrust or GlobalSign certificate elsewhere, and HTTPS forced site-wide.
- 02Redirects
A 301 redirect for every page, with chains and loops avoided, so each old URL hands its rankings to the new one.
- 03Site updates
Internal links, canonical tags, sitemap, robots.txt, images and scripts updated. Mixed content eliminated.
- 04Google
Search Console connected to your Google Analytics, the HTTPS property configured, sitemap submitted, and rankings watched after the switch.
SSL and HTTPS questions
Frequently asked questions
01What is HTTPS?
Hypertext Transfer Protocol Secure: the encrypted version of the protocol every website uses. It relies on an SSL/TLS certificate that proves the site is who it says it is and encrypts everything sent between the visitor and the server. It is used across the internet and is the expected default for any business site.
02Why do I need to be SSL certified?
Browsers warn visitors away from sites without it, Google uses it as a ranking signal, payment processors and privacy regulations require it, and your forms send customer information in plain text without it. There is no longer a good reason for a business website to run on HTTP.
03Will moving to HTTPS hurt my rankings?
Not if it is done properly. Rankings dip when pages are not redirected, internal links still point at HTTP, or Search Console is not set up for the new property. Our programs exist to handle every step so search placement is retained.
04Is an SSL certificate free?
On our hosting plans, yes: every plan includes a certificate. Premium certificates with extended validation or wildcard coverage cost more. The one-time program fees cover the migration work, not the certificate.
05Which program do I need?
SSL migration only, if your site is already optimized and has up to 20 pages. Migration plus on-page optimization if you want keyword analysis and new meta tags done at the same time, for up to 50 pages. The full program adds Google Business Profile setup, NAP cleanup and citations for a local business.
06My site has more than 50 pages. Can you still help?
Yes. Larger sites and ecommerce stores are quoted on page count and complexity. The process is the same; it just takes longer to do it page by page.
Get SSL certified
Move to HTTPS the right way.
Send your website address and the program you are considering. We will check the site, confirm the page count and get the migration scheduled.
- Free, no-obligation quote within one business day
- Straight answers from the people who will do the work
- Or call sales now: (719) 577-4404