Business owners
Your website is not being found, the phone is not ringing and you want a straight answer about what it will take to fix. We assess, prioritize and either do the work or show your people how.
SEO consulting · By the hour or by the project
SEO consultants who have done the work, not just read about it
Strategy, audits, implementation guidance and training from senior specialists with more than 122 years of combined experience. For business owners, in-house marketing teams, developers and agencies that want expert direction without handing over the keys.
- 122+Years of combined SEO experience
- 65+Google and industry certifications
- ~1,000Websites placed on page one
- 2 daysFrom first call to a proposal
Who we consult for
Expert direction for whoever is doing the work
Individual consulting, team consulting, developer training and agency-level management consulting. If you do not see your situation here, call and describe it.
In-house marketing teams
You have the hands but not the senior SEO judgment. We set strategy, audit, review your work and train your team, on a retainer or by the project.
Developers and designers
Planning a redesign, replatform or relaunch? We make sure rankings survive the move: URL mapping, redirects, templates, speed and schema, before launch rather than after.
Agencies
Agency management training, white label and wholesale SEO. Add senior SEO capability to your agency without hiring it.
Consulting services
Every part of search, available by the hour
Rates vary by service. For ongoing work, a Fully Managed program that bundles all of these is often the more cost-effective route, and we will say so.
01Strategy and audits (10)
- SEO strategy consulting
- Detailed SEO audit
- SEO audit consulting
- Backlink audits
- Competitor SEO analysis
- Online competitive analysis
- Keyword research and mapping
- SEO best practices consulting
- SEO penalty recovery
- Monthly in-depth reporting
02Technical and on-page (6)
- Technical SEO
- Core Web Vitals
- Schema markup consulting
- SEO implementation guidance
- User experience
- Search results in search engines (SERP features)
03Local, content and inbound (5)
- Local SEO expert consulting
- Content marketing strategy consulting
- Inbound marketing
- Email marketing
- Paid search (PPC) consulting
04Training and agencies (5)
- SEO training
- Agency SEO management training
- Enterprise SEO consulting
- White label SEO
- Wholesale SEO
05Website planning (3)
- Web design planning
- Web redesign planning
- Website relaunch planning
SEO strategy
Nine steps in an excellent SEO strategy
Strategy consulting starts with KPI determination and tracking, long-term goals and a road map. The road map itself follows these nine steps.
- 01Keyword research
Determine the phrases your customers actually use, with volume, intent and difficulty for each.
- 02Analyze page one
Study the pages that already rank for each phrase: format, depth, authority and what they are missing.
- 03Create better content
Build pages that are more complete, more accurate and more useful than anything currently ranking.
- 04Add a hook
Original data, tools, visuals or a point of view that gives people a reason to link and share.
- 05Optimize on and off page
Titles, headings, internal links and schema on the page; citations and links off it.
- 06Optimize for search intent
Match what the searcher wants to do: learn, compare, buy, call, visit.
- 07Make it look amazing
Design, readability and speed. Users and Google both reward pages that are a pleasure to use.
- 08Earn expert links
Outreach and digital PR to the page itself, within Google's guidelines.
- 09Keep improving
Review rankings and engagement, refresh the content and expand what works.
Our SEO consultants
Experience is the biggest factor in results
SEO changes constantly. Consultants learn from every algorithm update, every scenario they run into and every keyword they take to number one. The ability to see around corners comes from having been there.
01
Selection
Résumé screening and reference checks for agency-level SEO experience, a manager interview, a comprehensive SEO test, then a final interview with the Marketing & SEO Director and CEO.
02
Education
Degrees from MIT, Stanford, Purdue, UCCS and Regis, including multiple marketing degrees, digital marketing and an MBA.
03
Certifications
More than 65 across the team: Google Analytics, Search, Display, Shopping, Video and Mobile Advertising, Yext Certified Professional, HubSpot Inbound, MIT Big Data, HTML5/CSS3 and more.
04
Track record
Close to a thousand websites placed on the first page of Google and tens of thousands of top keyword rankings across virtually every type of business.
A+ rated with the Better Business Bureau, LSA certified, Google Partner, Google Trusted Verifier, 250+ five-star Google reviews, and ranked among the top digital marketing agencies in Denver and the top ten in the U.S. by third-party ranking services including TopAgency and Clutch.
Meet the team
Hiring a consultant
Questions to ask any SEO consultant
Including us. Choosing the right consultant matters more than choosing the right tactic, and these five questions separate the professionals from the rest.
- 1May I speak with some of your clients?
A real consultant can hand you a list of clients willing to describe the services they received and the experience. We can.
- 2How will you improve our rankings?
Walk away from anyone who will not discuss strategy in detail. The proposal should include an audit and off-page work, not just on-page edits.
- 3Can you guarantee a #1 ranking?
If they say yes, run. Nobody can guarantee a position in Google. Only unethical SEO companies make that promise.
- 4Does your consulting include local SEO?
For brick-and-mortar businesses, local search is where the nearby customers are. It should be part of the plan.
- 5How do you measure success?
Organic traffic and where it comes from, keyword rankings and the improvements made, conversions, and user experience. Traffic alone is not the objective.
Core Web Vitals
A ranking factor since 2021
Google scores page experience with three metrics. The fixes depend entirely on your platform: Shopify is not WordPress is not a custom build. Check yours in Search Console under Experience, or run Lighthouse, and we will tell you what the numbers mean.
- LCPLargest Contentful Paint
How quickly the main content loads. Target: under 2.5 seconds.
- INPInteraction to Next Paint
How quickly the page responds to taps and clicks. Target: under 200 milliseconds. Replaced First Input Delay in 2024.
- CLSCumulative Layout Shift
How much the layout jumps around while loading. Target: under 0.1.
Our consulting process
From first call to running project in about four working days
Training, on-site visits, link building or paid search alongside SEO add a custom workflow and some onboarding time. We assess that early so you know up front.
Assess
Tell us what is happening and what you want. Our staff reviews the site and scopes the services needed.
Propose
We circle up with the specialists, estimate hours and deliver a proposal, typically within two working days.
Onboard
On approval, your consultant is assigned, the strategy is developed and the project is running within about two more working days.
Deliver
Audits, roadmaps, training or hands-on implementation, with reporting on the KPIs we agreed up front.
Strategy that paid off
What expert direction looks like in numbers
Clients whose programs started with a consulting assessment and a road map.
Government & law
+348%organic traffic
SEO and PPC Grow the Bottom Line for a Government Contract Firm
New users up 351% and sessions up 420% for Excell Consulting.
Read the case studyMedical
+1,052%appointment requests
Content Marketing Grows a Medical Practice More Than 1,000%
Goal conversions up 670%, keywords in the #1 position up 102%, and 35 featured snippets won.
Read the case studySelf storageAward
+1,170%organic traffic
Organic Growth Over 1,000% for a Storage Facility
Time on site up 206% and conversion rate up 28% for Garden of the Gods Self Storage.
Read the case studyReal estate
+1,504%organic traffic
Exponential Growth for a Real Estate Agency During COVID-19
Goal completions up 1,396% and conversion rate up 33% during COVID-19.
Read the case studySenior living
+315%organic traffic
315% Organic Growth Shows the Importance of SEO
New users up 344% and 114 keywords in the top five for Melody Living.
Read the case studyPrivate aviationAward
+109%organic traffic
Private Jet Charter Wins a Global Marketing Award for SEO
New users up 127% for Trilogy Aviation Group, plus the Global Marketing Awards trophy for best SEO travel campaign.
Read the case study
SEO consulting questions
Frequently asked questions
01What does an SEO consultant do?
An SEO consultant assesses why a website is not ranking, builds the strategy to fix it and either guides your team through the work or does it directly. At Infront that covers audits, keyword and competitor research, technical and on-page recommendations, local SEO, content strategy, link strategy, training and reporting.
02Is consulting or a managed SEO program better for me?
If you have people to do the work and need direction, consulting is the efficient choice. If you want the work done for you month after month, a Fully Managed program is usually more cost effective because the hours are bundled. We will tell you which one fits after the assessment.
03Do you train in-house teams and agencies?
Yes. We train business owners, marketing teams, developers and agency staff, from SEO fundamentals to agency management, on site in Colorado Springs, at your office or remotely.
04Can you consult on a website redesign or migration?
That is one of the most valuable times to bring us in. We plan URL mapping, redirects, templates, speed and schema before launch so rankings survive the move instead of recovering from it.
05Do you serve Denver, Boulder and businesses outside Colorado?
Yes. We are based in Colorado Springs and consult for clients across Colorado and nationwide. Most consulting is delivered remotely with on-site visits when they add value.
Free consultation
Describe the problem. We will scope the fix.
Tell us what is happening with your website and who will be doing the work. We will assess it, estimate the hours and send a proposal within about two working days.
- Free, no-obligation quote within one business day
- Straight answers from the people who will do the work
- Or call sales now: (719) 577-4404