Case profile
Through the difficult year of 2020, SEO contributed to significantly more organic traffic for this carpet cleaning company, which resulted in a 300% increase in contact inquiries.
The challenge
Home service demand was unpredictable in 2020 and competitors were cutting marketing. The company needed to capture the searches that were still happening, convert more of them, and come out of the year ahead.
What we did
- Local SEO for the company's service area.
- Service page optimization for carpet, upholstery and specialty cleaning.
- Conversion tracking for contact goals.
- Content supporting seasonal and problem-specific searches.
- Ongoing technical maintenance.
The results
Organic traffic increased 78%, pages per session 69% and contact goals 300%. More home services SEO case studies.
